Brian Newman, founder of Sub-Genre, consults on content development, distribution and marketing to help connect brands with filmmakers with audiences. Clients include: Patagonia, REI, IBM, Yeti Coolers, New York Times, Shopify Studios, Stripe, Unilever, and Zero Point Zero. Brian is the producer of The Outside Story (Tribeca Film Festival, 2020), and Love & Taxes, and executive producer of Shored Up. Brian has served as CEO of the Tribeca Film Institute, and is the founder of the Brand/Foundation Alliance.